How We Do

American Weekends rejects the provincial meme that forces individuals to fully enjoy their lives a mere twenty-nine percent of the time.

We refuse to acknowledge the dog-eared tome which states explicitely and unwaveringly when the week does or does not end.

When the time has arrived for citizens of humanity to rise up and revolt against the tyrrany of a Sunday evening, we will lift our collective boombox and into the night air will we shout “WEDNEDSAY IS OUR FRIDAY” and be at once, again, liberated.


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